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Top 20 Must Read Books for Entrepreneurs in 2020

Top 20 Must Read Books for Entrepreneurs in 2020


Can you believe it’s the year 2020? I love the energy this time of year.  Everyone is happy, positive, setting resolutions, and eager to make changes in the new year.  One of my personal goals in 2020 is to read 12 books – 1 per month.  The books that I list below are some of the top must read books for entrepreneurs in 2020. They have been recommended by some of the best entrepreneurs and motivational speakers that were at the Rise Business conference I attended last November, and are sure to keep you motivated and inspired this year.

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Let’s be honest, there is nothing I love more than the idea of cuddling up on the couch after the kids go to bed with a cup of tea, a blanket, and a good book. But the truth is, by the time I get my kids to sleep I’m ready to go to bed, too.  Luckily, Audible gives me the opportunity to listen to books on the go that I wish I could sit down and read. I’ve listened to tons of books while driving, washing the dishes, making dinner, doing the laundry, and on walks or runs.  Bonus: it makes those household chores slightly more fun to do when your mind is focused on something else!

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In this post I’ve included the Amazon star rating of the book, an overview, and how many pages or hours on Audible the book is so that you can plan out your reading lists each month accordingly!

Now, onto the list of books!

The best business development books to read in 2020

1. Mindset

Star Rating: 4.5

Author: Carol Dweck

Pages: 264/ Listening length: 10 hours, 23 minutes

This book is all about the power of mindset.  The book also explores the differences between having a growth mindset and a fixed mindset, and examples of each.

2. Building a Story Brand

Star Rating: 4.5

Author: Donald Miller

Pages: 240/ Listening length: 5 hours

Looking to create your brand? Rebrand? This book is all about clarifying your brand’s message.  Just a heads up, even though this book had great reviews, they also talk about how it was a lead to buy the author’s online courses.  However, as a new business myself, I need to learn as much about branding as possible!

3. The Ultimate Sales Machine

Star Rating: 4.5

Author: Chet Holmes

Pages: 272/ Listening Hours: 9 hours, 13 minutes

The Ultimate Sales Machine shows you how to tune up virtually every part of your business by spending just an hour per week on each impact area you want to improve such as sales, marketing, management, and more.  Like the cover says, turbocharge your business with relentless focus on 12 key strategies.

4. Jab Jab Jab Right Hook

Star Rating: 4.5

Author: Gary Vaynerchuk

Pages: 224/ Listening Hours: Not available

This book is all about how to connect with customers and beat the competition in the social media world.  Jabbing is all about patiently engaging with your audience, while the right hook captures your audience and turns traffic into sales.  I can’t wait to read this one!

5. Shoe Dog

Star Rating: 5

Author: Phil Knight

Pages: 400/ Listening Hours: 13 hours, 21 minutes

This book is a memoir by the creator of Nike, Phil Knight.  It talks about the early days of the start up company to it’s evolution into one of the world’s most iconic brands.

6. The Greatest You

Star Rating: 5

Author: Trent Shelton

Pages: 240/ Listening Hours: 5 hours, 17 minutes

If you’ve never had the pleasure of hearing Trent Shelton speak on stage, do your soul a favor and watch some of his YouTube or IG videos.  He will definitely light a fire under your ass! In this book, Trent shares his toolkit on how to change your life and crush your goals.

7. Millionaire Success Habits

Star Rating: 4.5

Author: Dean Graziosi

Pages: 288/ Listening Hours: 8 hours, 13 minutes

Legendary business coach and entrepreneur Dean Graziosi takes you from where you are in life to where you want to be, using simple tools to reshape daily routines and open new doors to prosperity – whether you’re a fellow entrepreneur, an employee or executive, or a new grad in your first job.

8. Atomic Habits

Star Rating: 5

Author: James Clear

Pages: 320/ Listening Hours: 5 hours, 35 minutes

No matter your goals, Atomic Habits offers a proven framework for improving.. James Clear, one of the world’s leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.

9.  Everything is Figureoutable

Star Rating: 5

Author: Marie Forleo

Pages: 304/ Listening Hours: 7 hours, 54 minutes

This book will help you retrain your brain to think more creatively and positively when faced with setbacks.  The simple concept of everything is figureoutable is sure to help you face your fears and overcome obstacles.

10.  Secrets of the Millionaire Mind

Star Rating: 4.5

Author: T. Harv Ecker

Pages: 210/ Listening Hours: 5 hours, 10 minutes

This book dives deep into our success and money blueprints.  That is, what ideas we grew up having about success and money and how those beliefs actually inhibit are abilities to be successful and make money.  The first part of the book discovers how your money blueprint works, and the second part uncovers the “wealth files,” which describes how rich people think and act differently than most poor or middle class people.

11. Excellence Wins

Star Rating: 5

Author: Horst Schulze

Pages: 224/ Listening Hours: 5 hours

Cofounder of the Ritz-Carlton Hotel Company, Horst shares his shares the visionary and disruptive principles that have produced immense global successes over the course of his still-prolific fifty-year career.

12. Everyday Millionaires

Star Rating: 4

Author: Chris Hogan

Pages: 272/ Listening Hours: 7 hours

Chris and the Ramsey research team surveyed over 10,000 US millionaires, discovering how these high-net-worth people reached their financial status. What they discovered are that you can become a millionaire, too, with tools you already have inside you or ones that can be learned.

13. 7 Habits of Highly Effective People

Star Rating: 5

Author: Stephen Covey

Pages: 432/ Listening Hours: N/A

This classic covers 7 habits of highly effective people, and presents a principle-centered approach for solving both personal and professional problems. This book is a New York  Times Bestseller with over 25 millions copies sold!

14. High Performing Habits

Star Rating: 4.5

Author: Brendon Burchard

Pages: 400/ Listening Hours: 10 hours, 35 minutes

Brendon Burchard might just be one of my new favorite authors, humans, and motivational speakers I discovered in 2019.  If you don’t follow him on social media, do yourself a favor and follow him for motivation, inspiration, and advice.  This book was my first of his, and I loved it. In this book, he reveals 6 habits based on the largest survey ever conducted on high performers that move the needle forward in helping you succeed. Whether you want to get more done, lead others better, develop skill faster, or dramatically increase your sense of joy and confidence, the habits in this book will help you achieve it.

15.  You Are a Badass

Star Rating: 4.5

Author: Jen Sincero

Pages: 256 pages/ Listening Hours: 5 hours, 45 minutes

Okay, okay, maybe you don’t need this one for your business, but you definitely need this for your life.  This wasn’t my first personal development book that I read, but it was my favorite. No surprise to me it’s the one that has a curse word in it the title.  Jen’s humor and foul language is super engaging and comical.  Like the title suggests, it’s all about how to stop doubting your greatness and start living an awesome life…but from someone who doesn’t sugar coat it.  This book was totally up my alley, and I feel like that start of a new journey for me.

16. The One Thing

Star Rating: 4.5

Author: Gary Keller

Pages: 240 pages/ Listening Hours: 5 hours, 28 minutes

Do you ever get overwhelmed with your goals and to-do lists? You have a ton you want to accomplish, but don’t know what to focus on or where to start? This is the book for you.  Gary Keller talks about the ONE thing.  What’s the ONE thing you can focus on that will help you move your business/ life forward.  It’s a simple, powerful concept that will help you focus on what really matters.

17. The E-Myth

Star Rating: 4.5

Author: Michael Gerber

Pages: 288 pages/ Listening Hours: 8 hours, 5 minutes

My husband and I listened to this book when we came back from the Rise Business Conference in November.  What an eye opener.  EVERY entrepreneur needs to read this book.  In this book, Gerber discusses the often overlooked distinction between working IN your business rather than ON your business.  Also, “Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise.”

18. The Total Money Makeover

Star Rating: 2.5

Author: Dave Ramsey

Pages: 272 pages/ Listening Hours: 3 hours, 41 minutes

19.  The Slight Edge

Star Rating: 4.5

Author: Jeff Olson

Pages: 280 pages/ Listening Hours: N/A

If consistency is your word for the year, you need to read this book.  I think this was the first book I read for personal development many years ago.  Jeff Olson explains the concept of how consistency compounds over time and a way of processing information that enables you to make the daily choices that will lead you to the success and happiness you desire.  He discusses how you can change your life by doing the simple things with the tools you already have within you.  The concepts and lessons in this book can apply to both your personal and business life.

20. The 5 Second Rule

Star Rating: 4.5

Author: Mel Robbins

Pages: 240 pages/ Listening Hours: 7 hours, 35 minutes

In this book, Mel Robbins explains the power of a “push moment,” and discusses the simple tool you can use to become your greatest self. The best part? It only takes 5 seconds!

“Today a reader, tomorrow a leader.” – Margaret Fuller

Would you agree that all the secrets to life are contained in books? Or, the internet for that matter.  I’ve learned so much from the books that I’ve already ready, and I can’t wait to learn all that these books have to teach.  Cheers to a year full of personal and business development and growth!

Have you read any of these books? Which one is your favorite? Which ones would you add to this list?

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Top 20 Must Read Books for Entrepreneurs in 2020

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